General Education Courses - 30 Credit Hours
AN 1050 UAE Society - 3 credit hours
A course tailored to highlight the structure and culture of United Arab Emirates (UAE) society. Students explore the elements of the economic development in the UAE, along with its major difficulties encountered and many successes realized.
EN 1011 English Writing - 3 credit hours
This course is designed with a greater focus on writing skills. It will help students develop their understanding and adjust their writing to suit the needs and expectations of their audience. Besides meeting the business correspondence requirement, it will enourage student creativity and help them connect their work in the classroom with writing needs in the outside world.
EN 1021 Functional Grammar - 3 credit hours
This course develops and improves writing skills guided by the needs of functional grammar. Students learn to generate and organize their ideas quickly, choose document formats to achieve their purpose and express their points clearly. The course emphasizes paragraph and short essay writing based on personal exploration of memory, observation, conversation, and reading. It is extremely useful for business students in planning, drafting, and articulating their ideas clearly and coherently.
EN 1021 Functional Grammar - 3 credit hours
This course develops and improves writing skills guided by the needs of functional grammar. Students learn to generate and organize their ideas quickly, choose document formats to achieve their purpose and express their points clearly. The course emphasizes paragraph and short essay writing based on personal exploration of memory, observation, conversation, and reading. It is extremely useful for business students in planning, drafting, and articulating their ideas clearly and coherently.
IS 1100 Islamic Studies (Required for Muslim students) - 3 credit hours
Students learn about Islam and its components, then compare it with other religions and cultures in the world today. The course begins with the basics of Islam, its fundamental teachings, and rituals.
IS 1110 Ethics (Required for non-Muslim students) - 3 credit hours
This course is designed to introduce the students to the basic moral concepts common to all religions. This is aimed at bringing spiritual dimensions to those who are not studying a course in religion.
MA 1010 College Algebra - 3 credit hours
Students learn number theory, linear and quadratic equations, plus techniques for solving word problems in a variety of practical areas. Includes functions and graphing, lines, probability and statistics.
MA 2010 College Calculus - 3 credit hours
A standard introductory calculus course. Topics include inequalities, functions, limits, continuity, the derivative, differentiation of elementary functions, applications of the derivative, the integral, and the integration of algebraic functions, plus other applications.
MA 3020 Business Mathematics - 3 credit hours
A fundamental course in business mathematics emphasizing concepts, applications, and interpretation. The business concepts of interest, interest rates, and net present value are examined as well as the mathematical implications of forecasting and multiple regression analysis.
PS 1010 Psychology - 3 credit hours
Students receive an introduction to the various theories of psychology and the impact of this field on human behavior with particular emphasis on modern business management.
SO 1010 Sociology - 3 credit hours
The aim of this course is to broaden student horizons on the theories of human behavior, the concept of self, and personality. The course also explores culture and its impact on different societies, plus social change factors and demographics.
Core Courses - 63 Credit Hours
AC 1011 Basic Accounting - 3 credit hours
This is an introductory course to the world of accounting. Students learn basic accounting principles and terminology to classify and record transactions, prepare adjusting and closing entries, the contents of financials, merchandising activities, and financial assets in detail.
AC 3080 Principles of Accounting - 3 credit hours
This course is a continuation of Basic Accounting. It presents accounting principles and concepts applicable to inventories, fixed assets, and long term liabilities. It identifies the role of Generally Accepted Accounting Principles (GAAP) in determining financial statements of partnership firms and joint stock companies giving special attention to stockholders' equity.
EC 1010 Microeconomics - 3 credit hours
This course introduces the economic analysis of choices made by individuals, businesses, and industries in the market economy. Topics include price mechanisms, supply and demand, optimizing economic behavior, costs and revenue, market structures, factor markets, income distribution, market failure, and government intervention.
EC 1020 Macroeconomics - 3 credit hours
This course will introduce the students to the economics of the public and private sectors including national income, gross domestic products, aggregate supply and demand, unemployment, inflation, recession, and their impact on various economies.
FA 3090 Business Finance - 3 credit hours
This course provides a basis for understanding the financial management function of a business enterprise. It focuses on the financial principles and techniques necessary to analyze financial statements, plan capital structure and the cost of capital, and raise short- and long-term capital.
MA 4075 Operations Research - 3 credit hours
An introduction to operations research with emphasis on mathematical methods. Topics include: linear programming, sensitivity analysis, and duality theory as they apply to transportation, assignment, transshipment, and network problems.
MG 1061 Introduction to Business - 3 credit hours
Students receive a general survey of business on national and international scales, identify the roles and responsibilities of business in modern society, and focus on selected disciplines and processes within the business community.
MG 3050 International Business - 3 credit hours
The course exposes students to the international dimensions of business. Topics covered include international trade, international financial institutions, and global trade strategies.
MG 3110 Business Law - 3 credit hours
This course introduces the ethics and legal framework of business. Emphasis is on contracts, negotiable instruments, Uniform Commercial Code, and the operations of court systems. Upon completion, students should be able to apply ethical standards and laws to selected business decision-making situations.
MG 3520 Public Speaking - 3 credit hours
Fundamental training in preparing and delivering speeches of social and technical interest. Designed to teach students how to develop and illustrate ideas and information and to inform, stimulate, and persuade their audiences.
MG 4020 Total Quality Management - 3 credit hours
This course introduces students to the concepts, philosophy, and application of TQM in the modern workplace. Topics covered include customer satisfaction, quality functions, deployment, teamwork, continuous improvement and other tools. It also examines established TQM practices such as process simplification, cycle-time reduction, benchmarking, Six-Sigma, and the implementation processes used in the International Standards Organization (ISO).
MG 4080 Business Communication - 3 credit hours
This course develops and improves business communication skills. Students explore communication theories and best practices during the lecture sessions then fine-tune these skills during the practical application sessions. Key tasks include preparing letters, memos, electronic mail, reports, and presentations in a simulated workplace setting. Students receive special emphasis in editing and proofreading techniques.
MG 4200 Group Dynamics - 3 credit hours
Students examine the major conceptual models in this field. It includes decision-making in organizations, stress, conflict, power, politics, groups and teams, leadership styles, and behavior.
MG 4300 Business Ethics - 3 credit hours
This course explores the contemporary and controversial ethical issues that face the business community. Topics include moral reasoning, moral dilemmas, law and morality, equity, justice and fairness, ethical standards, and moral development. Upon completion, students should be able to demonstrate an understanding of their moral responsibilities and obligations as members of the workforce and society.
MG 4310 Research Methods - 3 credit hours
This course provides the essentials needed to read, understand, and critically evaluate research reports. Students learn how to carry-out the entire research process, starting with identifying the research problem, gathering information from available sources, compiling data, and writing a research report using the MLA format.
MG 4410 Principles of Management - 3 credit hours
This course introduces students to the elements of management theory and practice including environmental analysis, internal analysis and diagnosis, generic strategy alternatives, strategic planning, and implementation. Includes an overview of the management decision-making process, entrepreneurship, and types of organizational structures plus delegation of authority.
MG 4420 Business Policy and Strategy - 3 credit hours
Students review and analyze a series of business cases and materials dealing with many of the problems that confront general management. These cases illustrate the major areas of managerial concern including environmental opportunities and constraints, the formulation of business policy, and organizing business activities.
MG 4425 Real Estate Management - 3 credit hours
This course introduces students to the characteristics and organization of the real estate sector. It uses both market- and value-based approaches to the various aspects of real estate decision-making.
MG 4480 Mass Communication - 3 credit hours
This course is a critical survey of the role mass communication plays in shaping cultures. Students explore individual media institutions and the information they distribute, entertainment they provide, and the influence they bring. The course places special emphasis on the audience-medium relationship and improving media literacy for students.
MG 4610 Human Resource Management - 3 credit hours
A contemporary approach to managing people in modern organizations. Key topics include employee recruitment, selection, retention, performance management, compensation, plus professional training and development. This course provides students with an understanding of the important role human resource management plays in the 21st Century workplace.
MK 4210 Principles of Marketing - 3 credit hours
A study of the integration and coordination of product development, marketing communication, pricing, and placement strategy. Other management issues are discussed as they relate to strategic marketing planning, market research tools, market segmentation and positioning, consumer behavior, and awareness of advertising. Includes case studies.
Information Technology Courses - 12 Credit Hours
CS 2010 Management Information Systems - 3 credit hours
An overview of information systems including new roles in organizations, major types of systems, enterprise applications, plus how systems are used in supply chain management, customer relationship management, knowledge management, and business strategies. The digital firm, along with the ethical and social issues in the digital environment, are also explored.
IT 1000 Introduction to Information Technology - 3 credit hours
Intro
duces students to hardware and software technologies and gives an overview of principles and functions available in state-of-the-art computer and communication devices. The course will cover the information system design and implementation, system analysis, multimedia applications, and an overview of principles and functions of modern computing.
IT 1090 Computer Applications - 3 credit hours
This course provides hands-on training in the use of commercially available software application packages such as Microsoft Windows, Word, Excel, Power Point, Access, Outlook, and internet browsers.
IT 3010 Introduction to E-Commerce - 3 credit hours
An overview of E-Commerce fundamentals including electronic markets, internet retailing, and business-to-business E-Commerce models including auctions, exchanges and collaborative E-Commerce. Students examine other models such as E-Government, intra-business applications, and consumer-to-consumer E-Commerce.
Specialization Courses - Finance and Accounting - 18 Credit Hours
AC 4270 Cost Accounting - 3 credit hours
This course offers an introduction to the fundamentals of cost accounting. It emphasizes the importance of cost accounting in measuring business performance and quantifying it by showing marginal profit, cost behavior and allocations, and different types of costs. It analyses job order and process cost systems.
AC 4275 Introduction to Managerial Accounting - 3 credit hours
An introduction to the concepts and tools associated with providing accounting information to management. Major topics include cost behavior, cost estimation, process costing, standard costs, and the uses of accounting information for making decisions.
FA 3080 Introduction to Money and Banking - 3 credit hours
This course explores banking theory, banking history, measurement factors used in determining economic activity, the relationship between commercial banking systems and foreign exchange transactions, international balance of payments, and financial intermediaries.
FA 4160 Financial Management - 3 credit hours
This course reviews the basic concepts, techniques, and practices of long- and short-term financial decision-making. In particular: Analysis of financial statements, working capital management, capital budgeting, long- and short-term financing, capital cost, dividend policy, plus special topics in finance.
FA 4280 Introduction to Financial Institutions - 3 credit hours
This course introduces students to the major financial institutions, such as banks, savings and loan associations, insurance companies, pension funds, and trusts. It covers the role and function of institutions, financial instruments offered, and the tools used to measure performance.
FA 4290 Working Capital Management - 3 credit hours
This course focuses on managing the components of working capital--cash, inventory, accounts receivable, and accounts payable. Students learn the comprehensive treatment of short-term financing, investment, and risk management.
Specialization Courses - Marketing - 18 Credit Hours
MK 3660 Services Marketing - 3 credit hours
This course examines the unique feat
ures of services including intangibility, lack of inventory, and close interaction between providers and customers. It also covers the related marketing and management tasks for providers such as managing demand, time, and human resources. Marketing problems and their solutions are considered for a variety of service industries, including telecommunications, financial services, travel, and information technology.
MK 4250 Retailing - 3 credit hours
Students explore the basic concepts and methods of retail management. The course offers a practical approach to leading a large corporate entity but focuses on such retailing institutions as department stores, E-Commerce, off-price retailers, specialty chains, food retailers, and international retailers.
MK 4260 Marketing Research - 3 credit hours
A fundamental understanding of marketing research methods. Marketing research is an organized way of developing and providing information for decision-making purposes. Major topics include validity and reliability, problem definition, research design, data collection methods, questionnaire design, measurement, sampling, and data analysis. Both the qualitative and quantitative aspects of research are emphasized.
MK 4280 Principles of Advertising - 3 credit hours
This is the foundation course in advertising and covers the basic concepts and methods of contemporary advertising practice along with various media used. Students apply their knowledge to the task of determining media objectives and strategies. The organization and functions of the modern advertising agency are considered, as well. Special attention is given to creative products across all media; print and audio-visual production techniques and processes are also reviewed.
MK 4290 Sales Management - 3 credit hours
A course designed to develop and apply a framework for sales management. Students develop skills in planning sales strategy, recruiting, selecting, training, motivating, organizing, and controlling a sales force along with lessons in persuasive communication.
MK 4300 International Marketing - 3 credit hours
This course enables students to achieve an overview and understanding of international marketing as a managerial challenge. Emphasis is on international environmental analysis, international marketing issues, and their implications.
Specialization Courses - Travel and Tourism - 18 Credit Hours
TO 4210 International Tourism Management - 3 credit hours
This course gives students an understanding of tourism and tourism products from both local and international perspectives. It ensures students acquire a complete understanding of the travel and tourism industry, including the impact of tourism on destination economies, communities, and fragile environments. Students are expected to take a critical perspective on the effects of tourism in their own countries, and how tourism can serve as a strategic development function.
TO 4220 Travel Agency and Tour Operations - 3 credit hours
A course that provides students with a broad understanding of the retail travel industry and tour guide operations. It includes an introduction to the principles and practices of tour guiding and travel consultancy techniques to ensure an effective business operation. The course uses a global perspective and students are encouraged to consider how to apply this knowledge to a travel agency or tour business in their own countries.
TO 4230 Event Management - 3 credit hours
Do you rate yourself as an excellent coordinator who is not afraid of hard work? Do you love helping to arrange parties for friends? Are you sociable? Do you fancy being your own boss? If you can answer "yes" to these questions, your future career may lie in one of the most exciting and rewarding businesses around--Event Management.
TO 4310 E-Tourism - 3 credit hours
This course deals with the latest breakthroughs in the internet and its critical role in our daily lives. E-Tourism assures that there will be enormous opportunities for tourism professionals to capitalize on the opportunities available from the web. Emphasis is on the development of large scale, fully-integrated global distribution systems as a one-stop marketplace where customers can make airline bookings, hotel reservations, buy travel insurance, rent a car, book tours, etc., without being constrained by work hours or physical distance.
TO 4320 Aviation Management - 3 credit hours
This course focuses upon a number of key issues related to the airline industry which is examined and developed in much greater depth throughout the degree program. Students are introduced to the concepts of airline history, aviation policy and planning, aviation economics, political regulation of air transportation, and world geography. They also explore the practicalities and international requirements of airfare construction and ticket issue along with an introduction to general airport operations.
TO 4330 Tourism and Destination Management - 3 credit hours
This course encourages students to reflect on some of the issues raised about tourism destinations and how to develop them. It also shows the value of using an integrated approach and provides students with a holistic understanding of how to manage a tourism destination using sustainable tourism methods.
Capstone Courses - 12 Credit Hours
MG 4991 Internship - 6 credit hours
Students gain practical experience in an actual work setting.
MG 4995 BBA Capstone Project - 6 credit hours
Students integrate all they have learned in their undergraduate studies into an in-depth project.
